Don’t lose your visitors, create a custom 404 page with Divi Theme Builder.
A 404 error page, that dreaded message indicating a broken link, can be frustrating for both visitors and website owners. But with Divi Theme Builder, you can transform this dead end into an opportunity to engage your audience. There are two main reasons to create a custom 404 page:
1. Improved User Experience: A generic error message can be confusing and leave users frustrated, wondering where they went wrong. A custom 404 page informs users that the page they requested isn’t available, but in a friendly and helpful way. This can be done with clear messaging and even humour to lighten the mood.
2. Reduced Bounce Rates: A dead-end error page with no clear direction is likely to result in visitors leaving your site altogether. A custom 404 page can offer users alternative options, such as a search bar or links to relevant content on your site. This keeps them engaged and helps them find what they’re looking for.
Firstly, access the Divi Theme Builder within your WordPress dashboard. Click “Add New Template” and select “404 Page” under “Other.” This creates a blank canvas for your design. Since most 404 pages don’t require headers or footers, you can hide these sections to streamline the layout.
Now comes the fun part – building your 404 page. Use the Divi Builder to add sections and rows. Text modules are perfect for crafting a clear and friendly message acknowledging the broken link. You can even inject a touch of humour to lighten the mood. Don’t forget to include a call to action, such as a search bar or links to your homepage or important content.
Finally, with your design complete, save the template changes. Divi’s preview mode lets you see how your 404 page will appear on desktops and mobile devices. Once you’re happy, your custom 404 page is ready to greet lost visitors and guide them back on track, transforming a potential negative experience into a positive one.