eCommerce Website Design & Growth

eCommerce website design, email marketing automation, SEO and AI search for growing online stores. Built on Shopify by a Cheshire-based Shopify Partner.

ECommerce SEO Cheshire

An Online Store Is Only the Start

Most eCommerce sites don't struggle because they look bad. They struggle because nobody finds them, visitors leave without buying, and the customers who do buy never hear from the brand again. I fix all three, not just the first one.

I build eCommerce stores on Shopify because it's the platform I trust for speed, security and checkout. As a Shopify Partner with nearly 10 years' experience and 300+ projects across 9 industries, I then help you get found on Google, recommended by AI tools and remembered by customers through email.

Whether you're launching your first shop, moving from WooCommerce or Wix, or already on Shopify and ready to grow, it all comes from one person who knows your store inside out.

Start your eCommerce project

Everything Your Online Store Needs, in One Place

From the first product page to the fiftieth repeat order, these are the pieces I put together for eCommerce brands. Pick the one you need, or let me handle the lot.

01

Shopify design & build

Fast, mobile-first stores built on premium Shopify themes and tailored to your brand, with training so you can run it yourself.

Shopify design & development →
02

Move to Shopify

Moving from WooCommerce, Wix or Squarespace? I bring across your products, customers and orders, and redirect every old URL to protect your rankings.

Shopify migration →
03

B2B & wholesale

Trade accounts, custom price lists and payment terms in the same Shopify store as your retail shop. No Shopify Plus needed.

Shopify B2B & wholesale →
04

Email marketing automations

Welcome, abandoned checkout and post-purchase emails that run in the background and bring customers back without you lifting a finger.

Talk to me about email →
05

eCommerce SEO

Collection pages, product schema and Google Merchant Center set up properly, so your products show up when people search to buy.

Shopify SEO services →
06

AI search & agentic commerce

Get your products recommended in ChatGPT, Gemini and Copilot, and ready to be bought by AI shopping agents.

AI search optimisation →
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Shopify Partner, so your store is built the way Shopify intends
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Nearly 10 years' experience and 300+ projects across 9 industries
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Based in Cheshire, working with eCommerce brands across the UK
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Training included, so you're never stuck waiting on a developer

Get Found on Google, and Recommended by AI

Shoppers don't only search Google any more. They ask ChatGPT for the best gift under £50, compare products in Gemini, and more and more often they buy without ever visiting your website. Your store needs to be ready for both.

eCommerce SEO

SEO that targets buyers, not browsers

Good eCommerce SEO is about ranking for the searches people make when they're ready to buy. I structure collection pages around real search terms, add product schema so Google shows your prices and stock, and connect Google Merchant Center so your products appear in free Shopping listings.

It's built into every store I make, and I offer it as an ongoing service for Shopify stores that need more organic sales.

More on Shopify SEO services →
AI search & agentic commerce

AI agents can now shop for your customers

With Shopify's Agentic Storefronts, products can be found and bought inside ChatGPT, Perplexity and Microsoft Copilot, while orders still land in your Shopify admin. AI agents choose products using clean data: clear titles, full attributes, accurate stock and genuine reviews. If your catalogue is messy, they simply recommend someone else's.

Found
in AI search
Chosen
by AI assistants
Bought
inside the chat
Read: Shopify Agentic Storefronts explained →
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Email Marketing Automations That Bring Customers Back

Winning a new customer costs far more than keeping one. Automated emails do the keeping for you, sending the right message at the right moment without you having to remember to hit send.

Before they buy
Welcome series
For new subscribers

Turn sign-ups into first orders with a short series that introduces your brand, your bestsellers and a good reason to buy now.

Start a project →
At checkout
Abandoned checkout
For people who nearly bought

A timely reminder showing the exact products they left behind recovers sales that would otherwise be lost for good.

Talk to me about it →
After they buy
Post-purchase & win-back
For existing customers

Thank-you emails, review requests, reorder reminders and a nudge for customers who've gone quiet, so one order becomes many.

Read: The Shopify Black Friday checklist →
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Built in Shopify Email, or integrated with Klaviyo, Mailchimp or Flodesk
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Sign-up forms that match your brand and don't annoy visitors
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Customer segments based on what people actually buy
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Product recommendations pulled straight from your Shopify store
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Clear reporting on how much revenue each automation brings in

How an eCommerce Project Works

Most new stores take 4 to 8 weeks. Growth work on an existing Shopify store can start straight after a short audit.

01. Discovery call

We talk through what you sell, who buys it and where things are getting stuck, whether that's traffic, conversions or repeat orders.

02. Plan & design

I plan the store, the search terms to target and the email flows, then design a shop that makes buying easy on any device.

03. Build and set up

I build or improve your Shopify store, set up SEO, product data for AI search and your email automations, and test everything before launch.

04. Launch and grow

We go live, I train you and your team, and I keep an eye on rankings, AI visibility and email revenue so we know what to improve next.

Where Would You Like to Start?

Every eCommerce business is at a different stage, so I price projects on what you actually need. Shopify packages start at £750.

01

Launching a new store

A new Shopify store or a redesign, with SEO foundations and essential email flows built in. From £750.

02

Moving to Shopify

Migration from WooCommerce, Wix or Squarespace with redirects, data transfer and a fresh design. From £1,500.

03

Growing an existing store

SEO, AI search readiness and email automations for a Shopify store that's live but not selling as much as it should. Quoted after a short audit.

Every project includes training for you and your team. Tell me a bit about your store and I'll send a clear proposal with no surprises.

Get a proposal →

eCommerce FAQs

01. Which eCommerce platform do you recommend?

Shopify. As a Shopify Partner it's the platform I build on, because it's fast, secure and looks after checkout, payments and updates for you. If you're on WooCommerce, Wix or Squarespace, I can move you across.

02. How much does an eCommerce website cost?

My Shopify packages start at £750 for a new store or redesign, £1,500 for a store moving from another platform, and £4,000 for large catalogues with app, inventory and CRM integrations. Every project gets a full quote after a discovery call, so there are no surprises.

03. Can you move my store without losing my Google rankings?

Yes. I move your products, customers and order history, and set up 301 redirects from every old URL so search engines send visitors to the right new page. I've moved stores to Shopify from WooCommerce, Squarespace and Wix.

04. How long does it take to see SEO results?

SEO is a long-term investment. Typically you'll see significant movement in rankings and organic revenue within 3 to 6 months, though technical fixes can often deliver quick wins sooner.

05. What's the difference between SEO and AI search optimisation?

SEO gets your store listed on Google. AI search optimisation makes sure tools like ChatGPT, Gemini and Google's AI Overviews actually mention and recommend your products. You need both to be fully visible.

06. Can AI agents really buy from my store?

Yes. Through Shopify's Agentic Storefronts, customers can find and buy your products inside ChatGPT, Perplexity and Microsoft Copilot. You stay the merchant of record and orders arrive in your Shopify admin as normal. The stores that get picked are the ones with clean, complete product data.

07. Which email marketing platform do you use?

I set up automations in Shopify Email, which is built into your admin and keeps things simple. If you already use a third-party platform, or need more advanced segmentation, I integrate and set up Klaviyo, Mailchimp or Flodesk. Either way, the automations keep running in the background.

08. Will I be able to update the store myself?

Yes. Every project includes platform training, so you can add products, run promotions and manage orders without needing a developer.
Miniature shopping cart with a brown paper bag, a smartphone displaying 'Shop now,' and a credit card on a pink background.

Other Website Services

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Starting a new online store?

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Already on Shopify and want more sales?

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